Selective Color

Usually (like always) I am against selective color....but when I saw these images on Orange Beautiful's Blog showing Brown Sparrow Nest's knitted scarfs, I thought it was well done and fitting.

It is because it is showcasing a specific product? The way it was photographed?

What are your thoughts? Yay or nay on letting selective color slide this one time?

(And can I please have at least 5 of these scarfs? Wish I had the patience to knit.)